Ecommerce design that removes friction from buying

Homepage. Most customers land here first. We design homepages that communicate what you sell and who you serve, with clear paths to categories and products, and trust signals placed where they do the most good.

Category pages. These decide whether customers find what they're looking for or leave frustrated: effective filtering, clear product grids, and sorting that matches how your customers actually shop.

Product pages. Where the sale happens or falls apart: strong imagery, scannable descriptions, well-placed calls to action, reviews and guarantees, and clear presentation of variants and options.

Cart and checkout. Where abandonment costs you money. We streamline the steps, add clear progress indicators, support guest checkout, show the order summary throughout, display security and payment options, and cut unnecessary form fields.

Your designers study your brand, industry, audience, and requirements, then start with the homepage, the page that sets the direction. You review it and give feedback, often in real-time sessions where you watch the design update live in Figma and steer it as it happens; each session ends with a working prototype you can share with colleagues.

Once the homepage is approved, we design the remaining key pages (categories, product pages, cart and checkout, account, and content pages), all in desktop, tablet, and mobile versions. Approved mockups then move to development, and the designers stay involved through implementation, testing, and final review, so the design intent survives into the finished store.

Most businesses choose a theme-based approach to save time and budget. We customize the visual identity (colors, typography, spacing), header and navigation, homepage layout, product page templates, and imagery throughout, so the result is aligned with your brand while launching faster than a custom build. Read our comparison of template and custom design if you're weighing the two.

Our designers hold formal training and certification from the Interaction Design Foundation and the Baymard Institute, both recognized for research-based ecommerce UX design methodology, and they bring years of webshop design experience. You bring the business insight: how your customers buy, what your industry expects, and what your operations require. That combination, not design taste alone, is what produces a store that sells.

Beyond the shop itself, we support your full visual identity: branding, ad banners, social media graphics, newsletter design, product image editing, and seasonal campaign materials, among others.

Continuous Monthly Development: Send tasks whenever they arise. With Care, everything runs in writing at one fixed monthly price: no estimates to approve, no cost overruns.

Care Plus gives you everything in Care at its own fixed monthly price, plus up to two hours of meetings per month with a Project Manager or any 1902 Software expert (for planning, advice, and technical discussion), up to two ongoing tasks at a time, and up to two developers working on your tasks at the same time.

Care Ultimate is for ongoing engagements, often across multiple systems, that need close collaboration: a fixed price for every task or group of tasks, approved by you before work begins, people with the right expertise added to your project as your needs grow, and meetings with any 1902 Software expert whenever you need them (billed at the going project management rate for the actual time spent).

Read the full details here.

Fixed Price Projects: For a single, well-defined design project (a new build, a major upgrade) you get one agreed price for the whole thing, fixed before work begins.

Large projects typically start with a Project Scoping phase at an agreed, prepaid fixed price. The purpose is to precisely define what will be built and to establish the final price. This ensures full clarity for both you and us before development begins.