1902 Software
1902 Software 1902 Software
What we do Design

Web design services optimized for user experience and conversions

Your digital presence shapes how clients perceive your business and whether they convert. At 1902 Software, we deliver design services that balance aesthetics with functionality, creating interfaces that look professional, feel intuitive, and drive measurable results.

Design as part of a project, or on its own

Design work is available as part of a larger project or as an independent service, delivered as a Fixed Price Project for larger design projects or Continuous Monthly Development for ongoing design work.

Research-backed design for real outcomes

Our approach combines research-backed user experience design principles from institutions like Baymard Institute and Interaction Design Foundation with decades of practical experience. Whether you need ecommerce website design, mobile app interfaces, or complete brand identity design services, we design for real business outcomes, not just visual appeal.

What we design

Digital products and interfaces

  • Ecommerce stores: optimized product and category pages
  • Corporate websites and landing pages
  • Mobile apps (iOS and Android)
  • Web applications and dashboards

Marketing and brand materials

  • Digital ad graphics (Google Display, Meta Ads, and others)
  • Social media content and templates (Facebook, Instagram, X, etc.)
  • Logos, icons, and brand identity
  • Print collaterals (brochures, magazines, business materials)

Every project starts with understanding your business goals, target audience, and technical requirements. We design solutions that work within your constraints while pushing for better user experience and higher conversion rates.

Design as a Fixed Price Project

Larger design projects are normally delivered as a Fixed Price Project.

Before design work begins, we define the scope together, agree on the deliverables and calculate a fixed price.

Typical projects include:

  • Complete website or webshop designs
  • Mobile app UI/UX design
  • Major redesigns
  • Brand identity development
  • Design systems

Ongoing design through Continuous Monthly Development

Many businesses need design work regularly, campaign graphics, landing pages, banner updates, UX improvements, split tests.

Continuous Monthly Development covers ongoing design requests exactly like any other task: you simply submit them whenever they arise, and we prioritize the work together.

Typical work includes:

  • Landing pages
  • Campaign graphics and banners
  • Social media graphics
  • UX improvements
  • Conversion optimization and split testing
  • Design updates and refinements

How we work: streamlined collaboration regardless of location

Our design process eliminates the back-and-forth delays typical of traditional design work.

Initial draft and real-time refinement

We create initial design concepts in Figma, then schedule online collaborative sessions where you see designs evolve in real time. Comment, suggest changes, and watch our designers implement feedback during the call, no waiting days for revisions.

Immediate prototypes you can test

Sessions end with working prototypes you can interact with, share with stakeholders, or test with users. This modern approach saves time and includes remote team members who couldn't attend physical meetings.

Flexible involvement

Bring colleagues, stakeholders, or subject matter experts into design sessions regardless of their location. Everyone sees the same design, contributes input, and leaves with a shared understanding of the direction.

Design tools and delivery

We design in Figma, providing you with interactive prototypes, editable source files, and developer-ready specifications. Your designs remain accessible and transferable, no proprietary formats that lock you in.

AI-enhanced design services that maintain human creativity

We integrate AI tools to accelerate repetitive tasks, generate concept variations, and optimize production workflows, but design decisions remain human-driven.

What AI handles

  • Rapid generation of layout variations for testing
  • Background removal and image pre-processing
  • Pattern recognition for accessibility compliance
  • Asset resizing and format optimization

What designers control

  • Creative direction and conceptual thinking
  • User experience decisions based on research
  • Brand consistency and visual harmony
  • Strategic problem-solving for business goals

AI enhances our efficiency. Human expertise ensures quality, originality, and strategic alignment with your objectives.

Ecommerce design that removes friction from purchase

Your ecommerce site exists to generate sales. We design shopping experiences that guide clients smoothly from product discovery to checkout completion.

Product presentation and navigation

Clear category structures, intuitive filtering, high-quality product imagery, and information hierarchy that helps clients find what they need quickly.

Conversion-focused design decisions

Strategic placement of calls-to-action, streamlined checkout flows, mobile-optimized layouts, and trust signals that reduce purchase anxiety.

Theme-based, customized to your brand

Like nearly every business today, you'll typically start from a proven ecommerce theme, which we customize to your brand, faster, less expensive, and every bit as polished. Fully custom design remains available for the cases that genuinely need it.

Website design that converts visitors into clients

Your website represents your business online. We create website designs that make strong first impressions while optimizing for leads, signups, downloads, and other actions that matter to your growth through:

Business-focused design strategy

Understanding your audience, their intent, and the actions you want them to take shapes every design decision, from layout to content hierarchy to visual emphasis.

Theme-based, customized to your brand

Most projects start from a proven theme that we customize to your brand and requirements, professional results, faster and at lower cost. Fully custom UI/UX remains available when your product genuinely requires it. Either way, user experience and conversion optimization come first.

UI/UX design for mobile apps

We provide UI/UX design services for mobile apps, guided by each platform's design guidelines and user research, creating experiences that feel native, intuitive, and engaging.

Platform expertise

iOS and Android apps with interfaces that follow platform conventions while expressing your brand. Client-facing apps that delight users or internal tools that improve team productivity.

Research-driven decisions

User flows informed by behavior patterns, interface elements tested for usability, and interaction designs validated against real-world usage scenarios.

Digital advertising and social media content

Effective visual content captures attention in crowded feeds and drives engagement with your brand.

Concept development and execution

We don't just execute your ideas, we brainstorm concepts, suggest approaches based on proven patterns, and create graphics optimized for specific platforms and ad formats.

Multi-format capabilities

Static graphics, animated content, video editing, and responsive formats that work across devices and platforms. Assets sized and optimized for Meta Ads, Google Display Network, LinkedIn, and emerging channels.

Logo design and brand identity development

Strong branding differentiates you from competitors and creates recognition across client touchpoints.

Strategic brand development

Research into your industry landscape, target audience preferences, and competitive positioning informs brand strategy before visual design begins.

Complete brand identity

Logo design services paired with color palettes, typography standards, iconography, and usage guidelines that ensure consistent brand expression across all materials.

Graphic design for print and digital assets

Beyond websites and apps, we handle the full spectrum of graphic design services your business requires.

Digital and print production

Icons and illustrations, image editing and retouching, magazine and brochure layout, marketing collaterals, and presentation design.

Consistent quality across formats

Whether designing for screen or print, we maintain visual consistency that reinforces your brand while adapting designs for medium-specific technical requirements.

Design standards we follow

Our user experience design methodology incorporates established research and usability principles:

Accessibility compliance

WCAG guidelines for inclusive design that serves users with diverse abilities.

Mobile-first thinking

Responsive designs that work consistently across device sizes and capabilities.

Conversion optimization

Interface patterns proven to reduce friction and increase desired user actions.

Performance considerations

Asset optimization and design decisions that support fast loading times.

Usability testing

Validation with real users to identify confusion points before launch.

Ready to improve your digital presence?

Whether you need ecommerce website design that increases sales, UI/UX design services for a new application, complete brand identity development or ongoing design support, we’d be happy to help.

Book a meeting and we’ll help you determine whether a Fixed Price Project, Continuous Monthly Development, or a combination of both is the right approach for your design work.

Free, no-commitment

Commonly asked questions

Can design work be delivered as an ongoing service?

Yes. Through Continuous Monthly Development, you can submit design requests, landing pages, campaign graphics, UX improvements, split tests, whenever they arise. Larger design projects, such as a complete website design or brand identity, are delivered as Fixed Price Projects with the scope and price agreed before work begins.

What's the difference between custom design and theme-based design?

Theme-based design, the approach nearly every business takes today, starts from a proven template that we customize to match your brand, audience, and functionality needs. It’s faster, less expensive, and the result is every bit as professional. Custom design means building your interface from the ground up, and it’s the right choice for the small number of brands whose positioning genuinely requires it. We’ll tell you honestly which situation you’re in.

How does the collaborative design process actually work?

We create initial concepts in Figma, then schedule online sessions where you see designs evolve in real time. You comment, suggest changes, and watch designers implement feedback during the call, no waiting days for revisions. Sessions end with working prototypes you can interact with, share with stakeholders, or test with users.

Does AI replace your designers?

AI handles repetitive tasks, layout variation generation, background removal, image processing, asset resizing, and accessibility pattern recognition. Creative direction, user experience decisions, brand consistency, and strategic problem-solving remain entirely human-driven. AI enhances efficiency; designers control quality, originality, and alignment with your business goals.

What does logo design and brand identity actually include?

Logo design is paired with a complete brand identity system: color palettes, typography standards, iconography, and usage guidelines that ensure consistent brand expression across all materials. We research your industry landscape, target audience preferences, and competitive positioning before any visual design begins.

Do you handle design and development, or just the design?

We deliver designs in Figma with interactive prototypes, editable source files, and developer-ready specifications. If you also need development, our in-house team builds what we design, so there’s no handoff friction between designers and developers. If you have your own development team, our files are format-agnostic and transferable.

What types of design work do you handle beyond websites?

Beyond websites and ecommerce, we design mobile app interfaces for iOS and Android, digital advertising graphics for Google, Facebook, Instagram, and LinkedIn, social media content and templates, logos and brand identity, and print collaterals including brochures, magazines, and business materials. We also handle icons, illustrations, animation, motion graphics, and presentation design.

Let’s build smarter solutions together
Book a consultation to explore how AI and 1902 Software can transform your next ecommerce project — faster, smarter, and more cost-efficient.
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No budget surprises

Because all prices are fixed.

No lock-in, stop anytime.

Continuous Monthly Development or Fixed Price Projects — it's your choice.

Unbeatable fixed prices

Transparent pricing with no hidden costs.