Shopify development and custom apps
What we build
Complete Shopify stores
Full store setup including theme implementation, product configuration, payment and shipping setup, third-party integrations, and launch.
Custom Shopify apps
If existing apps don't fit your needs, we build custom solutions for checkout logic, specialized workflows, unique product configurations, and proprietary integrations.
Shopify Plus development
Advanced functionality for Shopify Plus stores including custom checkout experiences, wholesale channels, B2B portals, complex automation, and enterprise integrations.
Theme customization
Modify existing themes or build custom themes within Shopify's architecture to keep your store maintainable and update-safe.
Ongoing support
Day-to-day support with typical 24-48 hour turnaround. We handle updates, fixes, and improvements.
System integrations
Connect Shopify to ERP, PIM, inventory systems, CRM, shipping providers, fulfillment services, and marketplaces through existing apps or custom integrations.
How AI makes development faster
We use AI tools throughout development:
- Better project estimates based on analysis of similar work, not guesswork.
- Faster development on standard patterns like product displays, cart logic, and checkout flows.
- Automated testing catches problems earlier in development.
- More consistent code quality across all projects.
- This means faster delivery and fewer post-launch issues.
When you need a custom Shopify app
The Shopify App Store has thousands of apps, but sometimes you need something specific:
- Your business logic doesn’t fit standard apps – unique checkout processes, specialized product configurations, or complex pricing rules.
- You need proprietary integrations to internal systems that standard apps can’t handle.
- Monthly app subscription costs have grown high enough that custom development is more economical.
- You want functionality specific to your business that gives you a competitive advantage.
Why businesses use Shopify
Fully hosted platform
No server management, security patches, or performance optimization. Shopify handles infrastructure.
Automatic scaling
Handles traffic spikes during sales or seasonal peaks without infrastructure changes.
Fast to launch
Choose a theme, configure products, set up payments and shipping, and start selling.
Non-technical admin
Manage inventory, process orders, and update content without developer help for basic tasks.
24/7 Shopify support
Basic platform questions get handled by Shopify directly.
Shopify Plus considerations
Shopify Plus makes sense for:
Higher transaction volume
Negotiated transaction fees often pay for the upgrade.
B2B or wholesale
Separate pricing for customer groups, wholesale portals, complex hierarchies.
Advanced automation
Shopify Flow for complex workflow automation.
Custom checkout
Modify checkout beyond standard Shopify limitations.
Multiple stores
Centralized management across multiple Shopify stores.
AI capabilities for Shopify stores
We can add AI features directly into your store:
WriteText.ai integration
Automatically generate product descriptions, meta tags, and image alt text within Shopify.
Intelligent product recommendations
Personalized suggestions based on customer behavior.
Inventory forecasting
Predict demand and get low-stock alerts based on sales patterns.
Customer service automation
AI chatbots for common questions with escalation to your team.
Improved search
Better understanding of customer intent, misspellings, and synonyms.
Conversion optimization
Automated testing of page variations to improve conversion rates.
Our approach
Quick turnaround
Simple tasks typically completed in 24-48 hours.
Team continuity
If one developer is unavailable, another takes over without delays.
Specialized developers
Frontend or backend focus for better quality work.
QA before launch
Every change tested before going live.
Direct communication
Work with a project manager who coordinates and keeps you updated.
Ready to discuss your project?
Whether you need a new Shopify store, a custom app, ongoing support, or want to add AI capabilities, book a consultation to discuss your specific needs
Commonly asked questions
When should I build a custom Shopify app instead of using an existing one?
Build custom when your business logic doesn’t fit standard apps, you need proprietary integrations to internal systems, monthly app subscription costs have grown high enough that custom development is more economical, or you want functionality specific to your business that gives you a competitive advantage.
What's the difference between regular Shopify and Shopify Plus?
Shopify Plus offers negotiated transaction fees (beneficial for higher volume), separate pricing for B2B or wholesale customer groups, advanced automation through Shopify Flow, ability to customize checkout beyond standard limitations, and centralized management across multiple Shopify stores. It makes sense when transaction volume justifies the upgrade cost or when you need these advanced features.
Can you customize Shopify themes without breaking future updates?
Yes. We modify existing themes or build custom themes within Shopify’s architecture to keep your store maintainable and update-safe. This approach ensures your customizations don’t conflict with theme updates or platform changes.
How does AI make Shopify development faster?
We use AI tools for better project estimates based on analysis of similar past work, faster development on standard patterns like product displays and checkout flows, automated testing that catches problems earlier, and more consistent code quality. This means faster delivery and fewer post-launch issues.
What AI features can be added to a Shopify store?
We can integrate WriteText.ai for automated product content, intelligent product recommendations based on customer behavior, inventory forecasting with low-stock alerts, customer service chatbots, improved search with intent understanding, and conversion optimization through automated testing of page variations.
Book a consultation to explore how AI and 1902 Software can transform your next ecommerce project — faster, smarter, and more cost-efficiently.