A person at a desk using a smartphone and a laptop, representing a multi-channel workflow.

Multi-channel integration

Estimated reading time: 12 minutesThe ecommerce landscape has evolved a lot over the past years:Ecommerce sites, for example, went from being a mere “nice-to-have” to an actual necessity for merchants who want to reach the increasingly large number of consumers shopping online.Emerging technologies in mobile phones and smart devices have...