Over the past years, we’ve seen an increasing shift from in-store to online shopping during the holiday season. This 2020, we can expect that shift to grow higher than ever as COVID-19 renders the usual chaos of a Black Friday crowd unsafe and impractical.
For e-commerce merchants, the 27th of November this year will mean not only a bigger surge in traffic, but also evolved customer expectations and a more competitive landscape.
Needless to say, you’ll need to step up your game.
1902 Software presents The Countdown Begins, a Black Friday 2020 playbook packed with free resources to help you plan a winning e-commerce strategy for Black Friday and the holiday sale season beyond.
This free guide contains a checklist and sample template with focus on 10 key aspects, 8 ad campaign ideas, and 7 webshop UX optimization points.
You’ll also get access to our pricelist, our newsletter with a monthly digest of latest IT and e-commerce tips, and a free no-commitment meeting with one of our project managers where you can discuss the technical aspects of your Black Friday strategy.
Fill up the form to get the download link, and start planning a winning Black Friday e-commerce strategy now.
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